万物蕴秋韵，秋风正启行。9月21日，卡尔顿大学迎来了充满活力与梦想的MBA新生。来自五湖四海的精英们齐聚一堂，共同拉开卡尔顿大学MBA新生开课活动的序幕。本次活动由卡尔顿大学资深教授进行课程分享，以实际案例为基底，采取生动形象的分组角色扮演模式，探讨了人工智能的底层逻辑、其重要性及现实意义以及不同行业的应用。此次活动不仅是新生们学术生涯的新起点，更是他们职业道路上一次重要的启航仪式，旨在全方位助力同学们的职业发展，为他们未来的辉煌成就奠定坚实基础。

新生报到与团队初见

活动首日，新生们通过团队大家庭见面会，迅速打破了彼此间的陌生感。在轻松愉快的氛围中，大家进行了自我介绍与职业分享，不仅让新生们对班级成员有了初步的了解，也为后续的团队协作与学习交流打下了良好的基础。同时，通过校友的互动与交流，新生们获取了宝贵的MBA学习经验，拓宽了职业视野，还感受到了卡尔顿大学MBA大家庭的温暖与力量。

颁发录取通知书

在MBA迎新活动的开幕式上，卡尔顿大学Sprott商学院副院长季教授与项目负责人彭老师亲自为每一位学员颁发了录取通知书。通知书上庄严印刻着两所著名学府的徽章，旭日工商管理学院与Sprott商学院的标志性建筑也赫然其上。这不仅象征着两校对学员的美好祝愿与高度认可，更寓意着学员们即将迈入全新学习旅程的崭新起点，迎接未来无限的可能与机遇。

知识盛宴与技能提升

活动核心部分，卡尔顿大学资深教授以实际案例为基底，通过生动形象的分组角色扮演模式，探讨了人工智能的底层逻辑、重要性及现实意义，以及在不同行业的应用。这种独特的授课方式不仅激发了新生们的学习兴趣，更让他们在实践中深刻理解了AI技术的魅力与潜力。

角色扮演与团队协作

为了让新生们更好地融入MBA学习环境，活动特别设置了角色扮演环节。新生们被分为CEO、CFO、CTO、IT以及Consulting五个部门，模拟实际商务场景中的角色分工进行项目决策。在探讨AI技术底层逻辑、现实意义和行业应用的过程中，新生们不仅加深了对相关案例的理解，还提升了解决实际问题的能力，为未来的职业生涯奠定了坚实的基础。团队协作的默契与配合，更是让他们深刻体会到了团结的力量。

校友资源共享与职业规划

活动还特别邀请了学长学姐及优秀校友进行经验分享，他们不仅为新生们提供了宝贵的MBA学习经验，还分享了不同行业的职场工作经验。通过校友的现身说法，新生们更加清晰地认识到了职业规划的重要性，并获取了在未来职业生涯中所需的关键技能。此外，校友们还通过互动、访谈、答疑等方式，拓宽了新生们的交友圈，实现了资源的互通与共享。

逐梦起航：奋斗的光辉时刻

活动的尾声，学校特别精心安排了采访环节，为每位同学定格下珍贵的影像时刻。镜头前，他们自信满怀，娓娓道来自己的故事，眼中闪烁着对未来的憧憬与梦想。在这段全新的旅程起点上，每个人都满怀激情，誓要全力以赴，追逐心中所坚持的信念。他们将勇敢面对未来的挑战，享受奋斗的每一刻，用无悔的拼搏书写人生的华章，追寻属于自己的璀璨光辉。

同学心声，共筑未来

让我们来听听卡尔顿大学MBA新同学们的开学宣言吧！他们来自五湖四海，拥有不同的职业背景和经验，但都带着对知识的渴望和对未来的憧憬汇聚于此。相信他们定能不负青春韶华，不负彼此间那份最真挚的期许与愿景。

Hello everyone!

My name is Ben Yue, and I have over 10 years of experience in the textile industry. I began my career as a Senior Merchandiser and have since advanced to the position of Senior Manager in the sales department, where I focus on both sales and management.

Throughout my career, I’ve had the privilege of working with major brands in the U.S. and Japanese markets, including Target, Levi’s, American Eagle, Tommy Hilfiger, and Uniqlo. Leading my team to success has been a rewarding experience, and together we’ve achieved great results.

I’ve had the opportunity to work in various global markets such as New York, Hong Kong, Japan, and Indonesia, which has not only deepened my understanding of diverse brands but also allowed me to form lasting friendships along the way.

I’m Cao Lei, born and raised in Shanghai, with over 10 years of experience in branding and marketing. I graduated from Donghua University with a degree in Public Relations and currently serve as Brand Director at Xiangshanghui Group.

Throughout my career, I’ve led brand strategy and marketing efforts for top hotel, beauty, jewelry, and dining brands, successfully driving sales growth by 3.4 to 5.8 times. My expertise spans building brand identities, creating B2B and B2C strategies, and overseeing brand transformations.

Hi everyone! Nice to meet you all. I’m Candy, or 陈静涛 in Chinese. I strongly believe in "staying hungry and staying foolish"—self-motivation and growth are crucial for our generation, which is why I’ve joined this MBA program. I’m excited to build meaningful connections and learn from my classmates.

Currently, I’m a Human Resources Manager at TTELG, an education company. Prior to this, I spent over 11 years in the hospitality industry, working with Starwood, Marriott International, and Swire. I’m thrilled to be part of this MBA journey and look forward to the enriching experiences ahead.

Hello everyone! My name is Feng Bo, and I currently live in Shenzhen. After graduating, I worked in foreign trade at international companies before starting my own business in 2021, focusing on Japanese trade. Our products are used in LCD displays, and I’m also proficient in Japanese.

Transitioning from foreign trade to entrepreneurship has made me realize the need for a broader skillset in business management. Through the MBA program, I hope to enhance my leadership skills and gain new business insights, equipping me to tackle future challenges with confidence.

My name is Hu Jun, and I currently work in Shanghai at Semir Group, where I lead research and development in textile materials. With 17 years of experience in the textile industry, I have gained extensive knowledge in fabrics, but I now feel the need to improve my management skills and grow professionally.

Choosing the MBA program at Carleton and Donghua University was a thoughtful decision. I believe it will not only enhance my management knowledge but also provide opportunities to collaborate with outstanding peers, boosting my leadership and teamwork abilities.

Hello everyone, my name is Kevin Jiang, and I currently work as a Digital Manager at BASF, a global leader in the chemical industry. Throughout my career, I’ve gained extensive experience in logistics and IT, focusing on driving project success through innovative and efficient approaches. I value teamwork and clear communication, both of which are key to achieving outstanding results.

Hi, my name is Weikang Lu, and I work at the Shanghai Institute of Aerospace Electronics Technology, primarily focusing on national defense science and technology. I serve as Deputy Director and Secretary of the Office, where I assist in communicating and executing directives from senior leadership.

While I’ve made progress in my role, I recognize the need to further improve my professional knowledge, management skills, and interpersonal abilities to better support leadership. The MBA program offered by Donghua University and Carleton University aligns perfectly with my goal of enhancing my business leadership, global competitiveness, and innovation skills—essential qualities in today’s rapidly evolving world.

My name is Zhang Zhouxiang, and I earned my Bachelor’s degree from Central Southern University in 2014. I have over ten years of experience in the finance industry, with a strong focus on digital transformation. Currently, I am a team member at KPMG Consulting, where we assist clients in optimizing organizational structures and business processes while developing talent systems and solutions. This role requires a diverse skill set in strategy, finance, operations, marketing, and management.

Although I have been learning management knowledge over the past decade, my studies have been somewhat fragmented. I joined this MBA program to systematically enhance my management skills and prepare for further promotion opportunities.

Hello! I am Zhang Yixun, the founder of the start-up "Tianqing Culture." "Tianqing" is a self-created color treasure brand infused with traditional cultural elements. I oversee chain brand expansion, market strategy formulation, and training and consulting for foreign enterprises. Currently, "Tianqing" operates four chain stores across Zhejiang, Jiangsu, and Shanghai.

Having transitioned from a worker to an entrepreneur, my goal is to enhance the marketing system of the "Tianqing" brand and elevate its cultural value. I am eager to systematically learn and gain experience to better integrate culture with management, which is one of the key reasons I applied for the MBA program at Carleton University.

Hello everyone! I am Zhao Teng, currently a Senior Product Manager at Xiaomi.

I am honored to be part of the MBA program at Carleton University. During my time at Xiaomi, I have gained extensive experience in product management and have contributed to the planning and promotion of several key projects.

Carleton University’s MBA program is highly regarded, featuring an exceptional teaching team. The professors bring both profound academic knowledge and practical experience, equipping us with cutting-edge business insights and management skills. The comprehensive curriculum covers a wide range of fields and emphasizes practical application, allowing us to apply our learning in diverse contexts. Additionally, the abundant international exchange opportunities will help broaden our global perspectives.

My name is Zou Yuguang.

I am currently involved in international education, specializing in IELTS and TOEFL training. My role includes managing the school, which involves overall coordination of sales, marketing, learning services, and other related areas.

I consider myself an optimistic, open-minded, hardworking, and responsible individual. Through my years of work experience, I have come to realize that my current knowledge is insufficient to reach my goals. After careful consideration, I chose the Carleton MBA program because it offers an international business perspective that is highly beneficial for my career in international education.

至此，为期两天的卡尔顿MBA新生开课活动圆满结束。这场活动不仅是一场知识与技能的盛宴，更是一次心灵的洗礼与成长的启航。衷心祝愿每一位同学都能乘风破浪，勇往直前，于学习与职业的广阔天地中，绽放璀璨光芒，成就非凡人生，让未来因今日之努力而更加灿烂辉煌！

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